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Digital Sales Strategy Expert | Micro & SME Companies @ ING Bank



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Discover ING Bank Romania

ING believes in a world where everyone has the right to grow and progress in their own way. We express this in our global tagline, “do your thing”. Perhaps more than in any other large company, we extend our belief in the power of autonomy to our own people. But there’s a catch. In return for great freedom, we expect people to do great things for our customers, our stakeholders, and ING at large.

To work here is to be surrounded by people who are energetic, ambitious, friendly and respectful: talented specialists who take the responsibility and autonomy to make great things happen. We stay curious, thrive on change, and seek new and better ways to make it happen. Active in Romania for more than 30 years, ING Bank pioneered and challenged the local banking industry. Technology and innovation are at the core of what we do, making our products relevant for our customers’ lives and businesses.

ING Bank Romania is the only bank with an organic growth within the top 10 local banks by assets, without acquisitions of client portfolios or other banks. ING Bank Romania is an universal bank with more than 1.8 million customers from three business segments: individuals (retail), SME and Mid-Corporate companies and Wholesale Banking.

Join us!

Mission

Responsible for the healthy and profitable growth of ING’s Micro & SME segment, ensuring an outstanding customer experience, full regulatory compliance, and strong adoption of digital solutions, while consistently applying the values of the Orange Code.

Your day to day

  • Drives business growth and profitability within the Micro & SME segment.
  • Collaborates closely with Product Specialists and key internal stakeholders to design complex product and service solutions tailored to customer needs.
  • Prepares and approves business cases, new pricing structures, and pricing reviews across all product lines.
  • Supports the launch of banking products in partnership with Product Specialists.
  • Oversees digital sales performance and promotes digital adoption across all digital processes.
  • Designs, approves, and implements remuneration schemes for branch offices.
  • Plans, implements, and monitors sales campaigns targeting both branch offices and clients.
  • Supports the marketing strategy and ensures all actions are aligned with strategic objectives.
  • Develops and manages strategic partnerships with third-party organizations.
  • Maintains close communication with the branch network and regional sales teams to provide relevant feedback for head office initiatives.

What you bring to the team

  • Digitally savvy, both professionally and personally, with a strong interest in leveraging technology for business growth.
  • University degree in Economics or a related field.
  • Minimum of 3 years of experience in the banking sector, preferably in Head Office roles focused on business development and strategy.
  • Advanced computer skills, with proficiency in MS Office; strong command of MS Excel is essential. A data-driven mindset is considered a plus.
  • Collaborative team player, capable of working effectively with various internal stakeholders across departments.
  • Excellent communication skills, both written and verbal, in English.
  • Highly organized, with an analytical mindset and strong attention to detail.
  • Performance-oriented, open to continuous learning and comfortable with challenging the status quo.

What we offer

  • Impactful work in a fun and collaborative environment
  • Open-concept offices designed for both teamwork and relaxation
  • Corporate events and social gatherings
  • Hybrid way of working with flexible working schedule and short week options
  • Monthly budget on Benefit platform
  • Extra annual leave days depending on the total length of working experience
  • Growth opportunities through upskilling/ reskilling programs and a variety of learning and development platforms: ING Learning Centre, Udemy, Bookster, as well as through trainings and certifications
  • Possibility to access Internal roles, International Short-Term Assignments or Long-Term Assignments
  • Context to make an impact through Sustainability and Corporate Social Responsibility
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ING’s vision is to unlock our people’s full potential through our inclusive culture where everyone has the opportunity to develop and have impact for our customers and society. To achieve this vision, our policies support diversity, equity, and inclusion. As an equal opportunity employer, we do not tolerate discrimination of any kind with regard to age, gender, gender identity, cultural background, experience, religion, race, ethnicity, disability, family responsibilities, sexual orientation, social origin, or any other status protected by applicable law. If you require any assistance or if we can accommodate you in any way when participating in our application and/or interview process, please email the recruiting contact listed for the relevant position. We will be happy to work with you to ensure a fair and accessible process. Read more about our commitment to diversity, inclusion and belonging here.

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